Loyal is a universal rewards platform running on a layer-1 IBC blockchain powered by Ignite and Cosmos-SDK with the goal of onboarding sites and shoppers to Web3.
For the past 20 years, Loyal has been building and managing award-winning eCommerce sites (including the Newsweek Food Site of the Year) which attract millions of shoppers annually. Loyal has built a universal rewards platform which integrates eCommerce rewards with the USL token on the Loyal blockchain.
LYL is the native token of the Loyal blockchain and is used for fees, governance voting and funding initiatives that the community approves.
Project Overview:
With Loyal, shoppers earn reward points based on items purchased. Loyal operates like any other rewards program; however, there are two key distinctions:
